Struggling With Retention? 3 Tips for Keeping Top Talent

12/07/2011 02.15 EDT

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Several weeks ago, I had the opportunity to pose this question to a group of executives:   Which of these is more challenging in your business?   Finding great talent Keeping great talent   By a margin of 2:1, survey respondents said they had more trouble keeping talent.  One respondent took the time to point out the heart of the problem in his company:   “We keep investing in our employees and the competition keeps giving them much better offers.  It’s not only about the money, but also the job titles.  If we start offering the same to any of them, we will end up with ten managers in each department.”   This comment highlights a few of the frustrations faced by employers who know the value of their employees, invest in them and sometimes end up losing them to the competition.   As with most things related to people and organizations, there can be several variables at play when you are not retaining the talent you most need in your company.  Some of these issues are under your control and others are not.  But if you want to begin to understand what might be going on in your company, I suggest you ask yourself these three questions:   What do employees think of your culture?  Sometimes it’s hard to understand what employees really think about your company.  How can you find out what’s on their minds?  For starters, employee survey tools can help.  Some leaders take...